Long form videos
When there’s a bigger story to tell, sometimes 30 or 60 seconds just ain’t enough.
Although content videos aren’t always seen as sexy as their shorter TVC cousins, I’d argue that longer formats need to be every bit as creative and engaging (after all, they have to hold attention spans for longer).
So settle in, and enjoy some videos that are just a bit more in-depth.
Vero
Capital SMART
As an insurance company, Vero spends a lot of time dealing with motor vehicle repairs. So much so, in fact, that they have their own contracted repair centre – Capital SMART. They wanted a video about this highly streamlined service which produces blisteringly fast (often same-day) repairs.
Samsung
Galaxy Z Flip 7 & Fold 7
Samsung were launching their two new foldable phones, the Galaxy Z Flip 7 and the Galaxy Z Fold 7. They wanted a video that showcased the latest features in a straightforward but fun way – a guided demo for each new phone.
Barfoot & Thompson
Service videos
Barfoot & Thompson needed a cost-effective suite of videos that explained their various services to the relevant people – videos for buyers, seller, renters, landlords, and so on. We wanted to tell their stories in a compelling, entertaining, sometimes humorous way. And just like a Marvel superhero movie, the characters in the Barfoot & Thompson Cinematic Universe sometimes step into each other’s stories…